Sentaiment vs Traditional Market Research

Name: Sentaiment
Brand: Sentaiment
Availability: LimitedAvailability

Traditional research asks people what they think about your brand. Sentaiment reveals how 280+ AI models understand and represent your brand to millions of users daily.

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Why traditional research isn't enough

See how Sentaiment complements traditional market research with critical AI perception insights.

Complete Brand Intelligence

AI is now a critical perception channel that shapes how millions discover and understand your brand.

Sentaiment: Human + AI perception data

Traditional Research: Human feedback only

Real-time Intelligence

Monitor brand perception continuously instead of waiting for quarterly research reports.

Sentaiment: Continuous real-time monitoring

Traditional Research: Periodic snapshots only

Cost-effective Insights

Get deeper brand intelligence at a fraction of the cost of traditional market research studies.

Sentaiment: Comprehensive data at fixed cost

Traditional Research: High cost per insight

Feature Comparison

See how Sentaiment stacks up against traditional market research methods

Feature	Sentaiment	Traditional Research
Data Collection Speed	Real-time, continuous	Weeks to months
Channel Coverage	280+ AI models + traditional	Human perception only
Sample Size	Comprehensive (millions of users)	Limited (hundreds to thousands)
Cost Efficiency	Fixed subscription, unlimited insights	Pay per study, high cost
Analysis Depth	Multi-dimensional brand analysis	Varies by study design
Actionability	Prioritized action recommendations	Raw data requires interpretation

Real-world Applications

See how forward-thinking brands are using Sentaiment to complement traditional research

Perception Gap Analysis

Identify critical differences between how customers describe your brand and how AI systems represent it. Understand where your brand messaging isn't being accurately reflected in AI interactions, and take targeted actions to close these perception gaps.

Continuous Brand Tracking

Replace periodic brand tracking studies with continuous real-time monitoring across both human and AI channels. Get immediate feedback on marketing campaigns, product launches, and messaging changes without waiting for quarterly research reports.

AI-informed Strategy

Develop marketing and brand strategies that work effectively in the AI age. Use Sentaiment's insights to optimize your brand presence across both traditional and AI-mediated channels, ensuring consistent messaging and positioning regardless of how customers discover and interact with your brand.

Modernize your market research for the AI era

Traditional research captures what people say. Sentaiment reveals what AI tells them about your brand. Both are essential for complete brand intelligence in today's market.

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